Category: News
April 16, 2018
Download the Trading Online Voucher Application Form Click here
With the trend ever increasing towards online spending it is estimated that only 23% of small Irish businesses are engaged in any meaningful way in eCommerce sales. For businesses employing less than ten people this percentage could be even lower. It is now believed that of online purchases made in Ireland that 70% of these are done in overseas markets. There is now an urgency to ensure that businesses recognise that this is happening and that they are encouraged and supported to correctly respond to this digital reality. Vouchers will be available to a maximum value of €2,500 or 50% of eligible expenditure, whichever is the lesser.Who is eligible?
- The vouchers are targeted at businesses that have a limited online trading presence
- less than 10 employees
- turnover less than €2 million
- applicants must be registered and trading for minimum of 12 months
- IT consultation;
- Development or upgrade of an e-commerce website;
- Implementing Online payments or booking systems;
- Purchase of Internet related software;
- Purchase of online advertising (this purchase cannot make up any more than 30% of approved Voucher costs and can only be drawn down in one payment phase);
- Developing an app (or multi-platform webpages)
- Implementing a digital marketing strategy i.e. Social media marketing;
- Consultation with ICT experts for early stage adopters of online strategy;
- Training/skills development specifically to establish and manage an online trading activity.